In the scenic city of Aosta, nestled in the Italian Alps, Tipografia Valdostana S.R.L. has been a beacon of quality and innovation in the printing industry for over 120 years. Established in 1896, this family-owned business has evolved from traditional printing techniques to mastering the most modern and sophisticated technologies available today. Their secret? A relentless pursuit of excellence, a passion for their craft, and an unwavering commitment to speed.
Tipografia Valdostana is a leading printing company in Aosta, Italy, known for blending traditional craftsmanship with modern technology. Their commitment to speed, innovation, and quality ensures exceptional and sustainable printing solutions.
As a partner of the KURZ Group, LUXORO exclusively supplies the Italian market with top-quality, sustainable surface decorations. Their dedication to excellence ensures that clients receive first-class embellishments that enhance the visual appeal and can help to improve the sustainability of their products.
For Tipografia Valdostana, speed is not just about fast printing. It’s about delivering from start to finish with unparalleled efficiency. From responding promptly with quotes to studying the ideal production solutions - even for the most complex jobs - speed translates to a significant competitive advantage. Every second saved in the process is a second gained in customer satisfaction and business growth.
Recognizing the need to stay ahead in an ever-evolving market, Tipografia Valdostana embraced digital embellishments to set their printed products apart. They chose the DM-SMARTLINER, a compact and efficient machine engineered for optimal efficiency and designed to reduce wear and tear on critical press components. This robustness increases uptime and prolongs the machine's lifespan, ultimately saving costs and energy. By optimizing production processes and reducing resource consumption, Tipografia Valdostana can deliver unique, eye-catching products which can help to improve sustainability.
Paolo, Owner of Tipografia Valdostana
The DM-SMARTLINER introduced Tipografia Valdostana to the transformative world of transfer-on-toner digital metallization. With this technology, sharp metallic effects and high- gloss surfaces became the new norm, turning every product into a striking masterpiece. The process, supported by KURZ’s Digital Embellishment Solutions, ensured that every step - from perfectly system-matched transfer products to the solutions to machinery, software, and service - was seamlessly integrated.
The posters were meticulously crafted to showcase our cutting-edge digital metallization technology, explicitly highlighting the capabilities of the DM-SMARTLINER. These posters were set to make their debut at LUXORO’s first post-COVID live exhibitions in 2022: Print 4 All and Packaging Premiere.
We produced 20 unique versions of the posters, each featuring a distinct design that beautifully demonstrated the versatility and precision of the DM-SMARTLINER. These designs served as a testament to the machine's ability to create intricate, high-quality embellishments, reinforcing its potential for both small and large-scale projects.
Unified by the theme ‘NOW,’ the posters embodied the urgency of living in the present and seizing opportunities as they come, reflecting the valuable lessons learned from the pandemic. The concept was to remind audiences to embrace life as it unfolds and to make the most of every moment, fostering a sense of connection and empathy among the visitors.
Our vision was to present these posters not merely as promotional materials but as works of art under the exhibition title Contemporanea to highlight our learnings from the pandemic. They were strategically displayed in our booths at both events, offering visitors a gallery-like experience that emphasized the artistic and transformative power of our technology.
Chiara Gaudio, Marketing and Communications Manager at LUXORO
Digital Embellishments enhance printed materials by adding decorative elements such as textures, transfer product, and varnishes, resulting in a luxurious and eye-catching finish. This technology allows for the precise application of embellishments, allowing for intricate designs and high-resolution custom effects.
Thanks to digital metallization and the Transfer on Toner technology, perfect registration is achieved seamlessly, ensuring that the metallization precisely matches the printed product with every application.
Digital Metallization transforms ordinary prints into stunning visual masterpieces by applying metallic effects and high-gloss finishes. This cutting-edge technology is perfect for both small-scale custom projects and large-scale productions. It ensures quick start-up times, primarily uses dry metallization without adhesives and incorporates an intelligent film-saving system to minimize waste. Additionally, it reduces energy consumption, making it an eco-friendly choice for producing brilliant, eye-catching designs on paper and cardboard.
What truly sets this technology apart is its ability to create stunning effects through overprinting. You can achieve any metallized color using a silver transfer product combined with four-color printing, creating vibrant and unique products that captivate the eye.
Fascinating metallic effects and high-gloss surfaces turn every product packaging, poster, cards and vouchers, exclusive tickets, and many more printed products into eye-catchers.
The DM-SMARTLINER’s user-friendly touch screen and control system make it incredibly easy to operate. Its intuitive interface ensures simple programming of jobs, settings, and substrates, enhancing operator efficiency. The machine’s design reduces the dependency on the operator’s skill level, ensuring consistent quality every time.
The IR heating system exemplifies cutting-edge technology, delivering precise temperature control with a patented cooling section that ensures even carrier release. This innovation reduces the time needed for surfaces to reach the optimal temperature, enabling the machine to be ready for operation in just 10 minutes. The silicone application roller further enhances temperature consistency across the embossing roller, ensuring uniform foil transfer and exceptional decoration quality.
The pneumatically controlled dancer system complements this by maintaining reliable foil tension, consistently eliminating issues like wrinkling and product waste. This ensures that every metallized print is flawless, contributing to a rapid return on investment.
Moreover, the process achieves perfect registration without needing print marks or complex sensors, as the metallization adheres precisely wherever toner is applied, ensuring flawless alignment every time.
The DM-SMARTLINER offers unparalleled production speed, with an industry-leading production speed of up to3,100 sheets per hour (B3) and up to 2,400 sheets per hour (B2). This makes it the ultimate solution for businesses seeking to achieve unique, high-quality printed products swiftly and efficiently.
Tipografia Valdostana is more than just a printing company. With a rich history and vast experience, they have become pioneers of innovation and quality. Passion for work, attention to detail, and precision in execution are evident in every stage of the production process. By combining mastery of technology with a constant drive for experimentation and innovation, Tipografia Valdostana ensures that every product meets and exceeds customer expectations.
Their ability to respond quickly to customer needs - from quotes to final production - underscores their commitment to speed and efficiency. This, combined with their deep knowledge of printing and packaging technologies, sets them apart in a competitive market.
Tipografia Valdostana’s adoption of the DM-SMARTLINER marks a new era of printing excellence in industrial print production. By embracing digital printing and embellishment, they have managed to deliver stunning, high-quality designs while committing to sustainability and efficiency. Their story is one of innovation, speed, and unwavering dedication to their craft, setting a benchmark for the industry and inspiring others to follow in their footsteps.
When Tipografia Valdostana teamed up with KURZ, they unlocked a new realm of possibilities in digital sheet-fed printing. Our Digital Embellishment Solutions transform ordinary packaging into extraordinary visual experiences, leaving lasting impressions.
Research shows that tactile and visual enhancements in printed products profoundly impact consumer behavior at the point of sale.1 Embellished prints don’t just catch the eye - they engage the senses, creating a deeper emotional connection and improving recall. Consumers are more likely to remember and select products with distinctive textures or finishes, as these elements provide a more immersive and memorable experience. By harnessing these insights, we elevate ordinary prints into powerful marketing tools that leave a lasting impression.2
The DM-SMARTLINER is a versatile marvel, adept at handling both intimate, custom projects and expansive, large-scale endeavors. With its cutting-edge metallization effects, it elevates the aesthetics and can contribute to sustainable production. The result? Brilliantly printed designs on both paper and cardboard, reflecting a perfect blend of innovation and environmental consciousness.
1(SenseCatch®, November 2023)
2 (SenseCatch®, February 2023)
