Error 404

Nothing is prettified. Wrongs are brutally uncovered. Problems are problems, not challenges. Period. Enough of the joyful world of advertising! Designers are pointing out cracks in society and humanity. Shirts and sweaters with statements in protest of fake perfection are issuing a wake-up call and taking a stand against the same old privileged few. But Error 404 doesn’t pull you down, it builds you up. So that people reach out to one another again. That’s essential. For mental health too.

  • Cracks are showing errors in the system
  • Creative works are issuing a wake-up call, without taboos
  • Commercialised rage gives encouragement
  • Platforms are making positive change possible
  • Coming closer together helps to heal

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